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Why do Swiss SMEs need your support? What is the cost to set up an E-commerce project? Where do I have to pay the VAT? How to onlinetrade ru the conversion rate online? These are just a few of many questions you should need an answer to onlinetrade ru starting an E-commerce project in order to be successful. NetComm Suisse Association helps entrepreneurs and managers to take conscious decisions into E-commerce investments through knowledge-sharing events, trainings, data sharing, and the creation of a vibrant network of skilled professionals and solution provider companies in many fields.
Would you say Swiss SMEs make sufficient use of online trade within their country and abroad? Thinking about the domestic market in Switzerland, we estimated that in4. This is clear evidence that Swiss SMEs do not yet fully provide for the needs of an internal E-market. In fact, many European citizens perceive Swiss online merchants as safe and reliable, onlinetrade ru able to offer high quality products, punctual in delivery and secure in managing personal and payment data.
There is empirical evidence however that only few SMEs in Switzerland are confident in selling internationally by now, and that they to do not exploit the quality label Switzerland and the Swissness attribute to onlinetrade ru fullest. What is the potential of E-commerce concerning international trade and where do you see threats?
In Europe alone, there are mio. This presents a unique opportunity for cross-border international trade in the future, something onlinetrade ru Swiss SME should seriously consider as a concrete commercial option to sustain growth.
Going international is not simple, as competition is very high, legal and fiscal frameworks might vary from country to country and, even more importantly, consumer expectations in terms of e-services might be totally different. For instance, a Onlinetrade ru online shopper is highly concerned about fake products and certificates against counterfeiting, while German customers onlinetrade ru used to high personal data protection and free return services.
Spanish and Italian shoppers might be very sensitive about pricing and payments methods options. What do SMEs have to evaluate if they want to sell their products internationally via their own online-shop?
It is very important first onlinetrade ru all to understand customer needs, evaluate the online competition which might be totally different to offline and assess the legal and fiscal framework in which the Swiss company wants to operate onlinetrade ru.
Even setting up a company in the served final market is not an option, Swiss SMEs will be required to respect nationals regulations and respond to different customer expectations.
Swiss entrepreneurs and managers should bear in mind that foreign online onlinetrade ru need to be reinsured about their purchases, and basic elements such as local currencies, local customer care phone numbers, or website translations might not be sufficient to unlock the full potential of their E-commerce channel. To sell online on an international level requires specific competences and skills.
For that reason, we highly recommend to get support from professionals with proven experience in this field in order to avoid wasting money and to maximize ROI investments of this undoubtedly exciting onlinetrade ru opportunity. Learn more about Onlinetrade ru and online marketing in our workshops together with Google onlinetrade ru September, 6 in BaselOnlinetrade ru, 26 in Lugano onlinetrade ru October, 17 in Lausanne. NetComm Suisse will give you exclusive insights on its latest study "The Swiss E-commerce factor in international Sales".
More information on Industry 4. Aug 12, An association dedicating its work to onlinetrade ru topic of E-commerce. Swiss SMEs do not make use of the full potential of cross-border online trade yet. Some tips from the expert in the interview:. Digitization is a topic for your international business? Export Onlinetrade ru with Google Basel. Export Digital with Google Lugano.
Export Digital with Google Lausanne. All Countries Other Industries Industry 4. Related Content White Paper. The strong Swiss franc and increasing competition pose challenges for Swiss small and medium-sized onlinetrade ru SMEs.
How onlinetrade ru they maintain thei Thank you - your subscription is now complete. Mibelle AG is part of the Mibelle Group.